What’s it like rebranding a growing business?

Spotlight Guest What’s it like to rebrand a growing business? A conversation with Youssef Darwich one of the founders of Nosso an investing business helping parent’s invest for their children’s future together with the help of their extended families. Before Nosso he worked in finance for over 10 years across Investment banking, digital SME banking…

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Is your brand copywriting connecting?

Spotlight Guest A conversation with Diane Wiredu, an expert in Messaging Strategy and Conversion Brand Copywriting, also the founder of Lion Words. She helps scaling SaaS and B2B companies simplify their message, attract more perfect-fit customers and get better results from their marketing. With a focus on customer research and brand strategy, she blends the…

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Are there benefits to inheriting a brand?

Spotlight Guest A conversation with the hugely adventurous business coach Tim Coleman. Tim has an incredible background to his career so far including. University Radio, local BBC Radio, being a director on The Archers, Radio 4, 5 live and The World Service. He founded his latest business venture in the middle of the Pandemic as…

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How to build your brand whilst being employed

Spotlight Guest A conversation with Kim Dhatt. Kim works in HR & Recruitment but also has her own growing coaching business. Kim supports women, helping them gain confidence by making small but brave choices using journaling and helping them connect with their intuition. Get Your Brand Score Report Follow this link to discover the key…

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Aligning a team with your brand

Spotlight Guest A conversation with Founder of Local SEO Search John Vuong. We discuss what inspired him to start his own company, Local SEO Search, in 2013? Plus, where should you start when aligning a team with your brand? Get Your Brand Score Report Follow this link to discover the key ingredients to create a…

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When does branding matter to your business?

Spotlight Guest A conversation with SEO Expert Harrison Tanner exploring topics around when does branding matter to your business. Get Your Brand Score Report Follow this link to discover the key ingredients to create a brand that people can’t ignore. Key moments: “If nobody can see your brand then nobody knows it exists” – 27…

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What can you expect from series two?

Changes, updates and new content What can you expect with the second series of the divided by brand podcast. What’s changed since the first time round? Plus, what can you expect to hear as this season unfolds? Dive straight into Episode One of Series Two – When does brand matter to your business? Or, if…

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Game Studios, Games & Brand Relationship

Spotlight Guest On this episode of Divided by Brand I chat with Robert Anderberg. Rob has been making computer games for 20 years, initially as C++ programmer for PC and console, then as the lead of small and large teams. After a stint working out of games at Google, he’s now the co-founder and CEO…

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Does Real Estate have a brand problem?

Spotlight Guest On this episode of Divided by Brand I chat with Daray Olaleye. Daray is a Real Estate Investor and Business Coach.  As a former Big 4 accountant he has audited some of the biggest names in Real Estate. After Big 4, to gain finance experience, he went to consult for a 26 Billion…

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Owning a successful influencer brand & the challenges behind TikTok.

Spotlight Guest On this episode of Divided by Brand I chat with Kyle Kaplanis. Kyle works alongside some of the biggest names on TikTok right now. We talk about TikTok as a branded social influencing platform. At 36mins he gives me his top 3 things you should consider if you’re developing a following and looking…

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